From 19th to 21st Century principles

The John Lewis Partnership required creative consultancy support to articulate it’s highly regarded Principle 1 and co–ownership model.

We helped the John Lewis Partnership express the essence of the Partner strategy in an immediate and compelling way. And created a visual graphic to clearly describe what it means to be a Partner.

Our Approach

Uffindell ran dialogue and narrative sessions with Partners to reflect the collaborative culture of the firm and co–created the framework ensuring the language and communication platform expressed the unique business model and the humanity, spirit and culture of the Partnership.